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Mollo Noleggio Becomes 1st Italian Rental-Only Firm in Celebrated, Game-Changing IRN 100 Global Ranking Pioneering

Soniya Gupta

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Mollo Noleggio, an Italian rental-only company, has entered the IRN 100, the top 100 equipment rental companies by turnover, with a 2024 turnover exceeding €150 million. The company is now ranked among the top 20 rental-only operators in Europe, reaffirming its position as a key player in the continent’s rental landscape. Mollo Noleggio, founded in 1971 in Alba, is the most important Italian operator in the rental of machinery and equipment for construction, industry, logistics, agriculture, and events.

Mollo Noleggio has made history by becoming the first Italian rental-only company to be featured in the prestigious IRN 100 Global Ranking. This international recognition highlights the company’s rapid growth, innovation, and strong presence in Italy’s equipment rental market. For a deeper look at regional performance, visit our detailed overview.

The company boasts the largest rental fleet in Italy, with over 18,000 units available. Noleggio aims to exceed 170 million euros in turnover in 2025, continuing with new acquisitions. The company has a €120 million 2025-2026 investment plan and a territorial development plan to increase the number of active rental centres to 73 by the end of 2025.

Introduction

In a landmark achievement for Italy’s equipment rental industry, Mollo Noleggio has become the first Italian rental-only company to secure a position in the prestigious IRN 100 Global Ranking. Published annually by International Rental News (IRN), the IRN 100 recognizes the world’s top equipment rental firms based on revenue and global presence. Molo’s entry marks a major step for Italy’s industrial rental sector on the global stage.

About the IRN 100 and Global Significance

The IRN 100 ranking is a definitive global benchmark for performance in the equipment rental sector. It lists the top 100 rental companies worldwide, evaluating their scale, financial strength, and strategic operations. For an Italian company—especially a rental-only operator—to be included signifies exceptional growth, innovation, and consistency our (construction rental industry)

This development places Mollo Noleggio in the company of international heavyweights and follows a broader trend of mid-sized European firms gaining prominence through specialization and customer-centric services. The ranking can be explored further on the official (external source).

Growth Trajectory and Business Model

Mollo Noleggio success is rooted in its rental-only business model, a focused approach that prioritizes asset optimization and rapid service delivery. Operating with a modern, diverse fleet of construction and industrial equipment, Mollo serves a wide range of sectors including construction, infrastructure, logistics, and events.

The company’s agile expansion strategy includes opening new branches across Italy, investing in digital tools for fleet tracking, and offering flexible, on-demand rental solutions. This mirrors the infrastructure-focused growth seen in India with firms like boosting capacity to meet evolving market needs.

Digital Innovation and Sustainability

A key factor in Molo’s rise has been its early adoption of digital solutions, such as online booking systems, telematics, and predictive maintenance tools. These features enhance operational efficiency, reduce downtime for clients, and improve the customer experience. Additionally, Mollo Noleggio has committed to sustainability by expanding its fleet with electric and hybrid equipment, reducing emissions and noise pollution on job sites. This focus aligns with the broader trend of green transformation in European and global infrastructure sectors.

Impact on Italian Rental Market

Mollo Noleggio entry into the IRN 100 is not just a corporate win—it represents a breakthrough moment for Italy’s rental industry. Traditionally dominated by equipment dealers offering rentals as a side business, the country’s sector is now seeing the emergence of rental-only firms with international recognition. This is similar to how SPML Infra has brought focus to Indian water infrastructure, proving how specialized companies can compete with large multi-service firms on a global scale.

Conclusion

By becoming the first Italian rental-only firm in the IRN 100, Mollo Noleggio has set a new benchmark for excellence, agility, and specialization. With a firm footing in digital innovation and customer focus, the company is well-positioned for continued growth not just in Italy, but across Europe. Its achievement signals a maturing industry ready to compete globally—one built not just on machines, but on smart service and strategic focus.

Q1. What is the IRN 100 Global Ranking?

The IRN 100 is an annual list of the world’s top 100 rental companies based on revenue and global impact.

Q2. Why is Mollo Noleggio’s entry significant?

It’s the first Italian rental-only firm to enter the list, marking a milestone for Italy’s equipment rental industry.

Q3. What does Mollo Noleggio specialize in?

The company focuses on equipment rental, including aerial platforms, construction machinery, and industrial vehicles.

Q4. How did Mollo Noleggio qualify for the IRN 100?

Through sustained growth, strategic investments, and an expanding fleet serving clients across Italy.

Q5. Will this ranking impact Mollo Noleggio’s future?

Yes, it enhances credibility and may boost expansion across Europe and partnerships globally.

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